Quick Answer: What Is Marketo Certification?

How do I get Marketo Certified?

1 year of experience as a marketing automation professional.

1-2 years of general marketing experience.

1+ years (800-1000+ hours) hands-on experience using Marketo.

Conceptual knowledge and understanding the business context of using marketing automation..

What is marketo used for?

Marketo is most often used by medium-sized businesses and offers bundles for focusing on lead management, email marketing, consumer marketing, customer base marketing and mobile marketing. It offers customized products for several industries, including technology, healthcare, media, higher education and manufacturing.

Is marketo certification free?

Free Training Get full access to free Marketo training resources and smart answers when you need them.

How much does marketo cost per month?

Steep jumps in pricing – Marketo offers three standard pricing tiers, at $895, $1,795, and $3,175 per month. Each tier unlocks new features, which means that it might cost an additional $900 – $1,400 per month for just a handful of extra features.

How much does it cost to become Marketo Certified?

The Marketo Certification Expert exam is priced at $225 USD. It is the same price to re-take an exam and/or for recertification. The Marketo Specialization assessments are priced at $25 USD. It is the same price to re-take an assessment.

Is marketo easy to use?

Usability: By separating its platform into multiple products, Marketo is easier to use than less flexible, complex marketing suites. Quick and easy setup: For a marketing suite as comprehensive as this, Marketo is impressively fast and easy to set up.

What is marketo in Salesforce?

Integrating Marketo with Salesforce is essentially a way to supercharge the sales process and focus the work of the sales team, making it quicker, simpler and more effective to identify leads and channel them through the sales funnel.

Who are marketo competitors?

HubSpot Marketing Hub, Terminus ABM Platform, Act-On, and dotdigital Engagement Cloud are the most popular alternatives and competitors to Marketo.

Is Marketo cloud based?

Two Major Acquisitions Since 2018 The center of the Marketo platform used to be its Engagement Platform, which is now Marketo Engage. which is now part of the Adobe Experience Cloud. It natively supports supports demand and account-based marketing strategies.

Is marketo hard to learn?

Marketo can be intimidating at first. It’s large and built for enterprise companies. Though it’s better described as difficult to learn, you will learn to love it, simply because its flexible enough to do whatever you dream up in the marketing automation world.

Is marketo a CRM?

Nearly a decade of leadership in CRM lead management Gartner has named Adobe (Marketo) a Leader in CRM Lead Management – here’s why.

Who uses Marketo?

We have data on 44,004 companies that use Marketo. The companies using Marketo are most often found in United States and in the Computer Software industry….Who uses Marketo?CompanyST BALDRICKS FOUNDATION INCWebsitestbaldricks.orgCountryUnited StatesRevenue10M-50MCompany Size50-2004 more columns